The intake questions that prevent scope creep
Eight questions asked at onboarding that remove almost every out-of-scope argument in month three.
Nearly every scope argument in month three traces back to a question nobody asked in week one. Onboarding is the cheapest moment to establish boundaries, because nothing has been promised yet and nobody is annoyed.
Ask who approves changes
One name, with authority. Not a committee and not "the marketing team". Content that goes through four reviewers arrives late, and the delay will be attributed to whoever is doing the work rather than whoever is doing the reviewing.
Ask what the client believes they bought
Ask them to describe the engagement in their own words, and write it down. The gap between that description and the signed scope is where every future dispute lives. Better to find it in week one.
Ask who touches the website
If a client's cousin has admin access and edits pages on weekends, that is not a detail — it is a variable that will eventually break something and land in your inbox. Establish who else has write access before you start.
Ask what happens if a request is out of scope
Agree the mechanism at intake: it gets quoted, and it does not start until approved in writing. Establishing this before there is a live request makes it a process rather than a confrontation.
Ask what reporting they will actually read
Some clients want a dashboard, most want three numbers and a sentence. Building the wrong report every month is silent unbilled work, and the client will still say they do not understand the results.
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